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NewsReach.in – Reviving The Local Publishing Industry The Digital Way

Knowing what’s happening in and around the world is great! But what about what’s happening in and around your specific locality? Ever felt like you want to know who are the speakers coming to your suburbs to ask for your votes? Or are there any local authors who have new releases coming out this weekend? A house caught fire in your block, and you would have loved to help, only if you knew more details on it. But, alas! No one actually covered that story! That’s where local news reporting and publishing comes into picture. Local news publishing is more relevant to us. It is more insightful and helpful, and it impacts our daily lives.
Since decades, the local and regional news publishers have been struggling with unbeatable competition from the mainstream media platforms. The local news stories die down somewhere in the noise of the mainstream media, hardly making their way to the audience. Consequently, the local reporters do not get due recognition for their efforts. This also takes a toll on the local news publishing industry, as it cannot sustain the high print costs in the face of low circulation and dwindling ad revenues.
NewsReach.in, a regional and hyper-local news aggregation website, is now helping the local news publishers to solve this problem by providing them with a free digital platform that facilitates a global exposure for their work. NewsReach.in helps local publishers reach their readers digitally. Not just this, they can also monetize their content to generate a steady revenue stream – through ads or by selling their content to the big-name players.
NewsReach.in has roped in the perfect team to successfully execute this idea. Ashish and Hiren Shah have a long-drawn experience in working with the publishers & advertisers’ industry for more than two decades. They are well versed with the intricacies of the online advertising and publishing industry. Darshan and Soniya – the co-founders – are law graduates & first-generation entrepreneurs. They bring in fresh perspectives and innovative ideas to the table. This venture shows great potential to do well. The fact that it has already onboarded 1,000+ publishers & has more than 10lac MAUs (Monthly Active Users) within a short span of 6 months, is a testimony to the same.
Website: www.newsreach.in

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